Brooks has reintroduced a classic product that may force many cyclists, more familiar with modern alternatives, to reassess the material they rely on for grip and comfort. Leather, a naturally durable and breathable material, has been overtaken by a plethora of man-made fibers and materials in recent years but could be on the verge of a comeback among cycling aficionados.
Andrea Meneghelli explains: "Some good things just never change. One of these is certainly leather, a material used since thousands of years for clothing, shoes, etc because of its unique properties. Sometimes innovation for innovation’s sake sees traditional materials - which are still capable of outperforming newer ones - left behind as fashions change. Today most handlebar tapes are made of plastic, synthetic cork or micro-fibres but Brooks believes that by reintroducing leather it could become the next big thing among discerning cyclists."
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