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Enabling you to enjoy your ride in total comfort and well protected is what makes the ASSOS difference. Our prime objective is to maximize total comfort when in the saddle. Your ride, your time is what really counts. ASSOS use performance oriented fabrics to construct highly technical garments which are light, low volume and sensitive. Not rigid, “bullet-proof” stuff. ASSOS apparel is precious: functional, high-tech and, yes, it can be more delicate than ordinary cycling gear. All this, for the increase in your wellbeing and enjoyment when cycling, be it for fitness or competition. ASSOS equipment is engineered to handle high mileage in different climatic conditions, garments that are made for true cycling, to last many kilometers. Because of its high performance DNA, ASSOS equipment is not made to last forever, but by following a few simple but essential guidelines, you can extend your garment’s lifespan and take full advantage of what ASSOS is capable of doing for your wellbeing.