Built around SRAM’s DoubleTap® technology, SRAM Rival controls offer a performance advantage that other competition level shifters can’t touch. With Zero Loss shifting front gears are engaged immediately. And, like SRAM Red, SRAM Rival has its front trim position on the big ring. Added cable routing options allows for both brake and shifter cables to run along either side of the handlebar. SRAM Rival also incorporates the popular reach adjust feature, which SRAM invented, and allows riders to customize their brake and shift levers. Now every rider has a choice on positioning their DoubleTap® levers.
DoubleTap®: The flagship technology leading SRAM’s road gruppo revolution. It’s a simple yet elegant and advanced system that addresses issues - Without compromising on performance, comfort, and weight - with a revolutionary shift/brake lever design
Exact Actuation™: When we launched our road technology from scratch we reapplied our MTB proven SRAM 1:1 actuation ratio (shifter cable travel : derailleur movement) for 10 speed rear shifting. EA helps to simplify/stabilize the uneasy act of balancing rear derailleur hanger design, tight cog spacing and exact cable tension. The result: the easiest index shifting system to set up and it stays that way
ZeroLoss™: Simply means, well, zero loss—when you push on the lever, for an upshift or down shift, the cable is engaged instantly—zero loss of movement. There is no middle-ground where you're waiting for the shift to come. Gear changes are instant and precise
Material: Carbon Brake Lever, Aluminum Shift Lever
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